The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Agency
Client
Title
Category
Annual ID
HIV ART
Agency: Creativeland Asia Pvt. Ltd. / Mumbai
Client: Arcon - Aids Research & Control Center Category: Public Service/Political Print / Outdoor and Posters - Campaign
Comic-strips
Agency: JWT Italia / Milano
Client: Muf - Comics National Museum Category: Public Service/Political Print / Outdoor and Posters - Campaign
Human Stock
Agency: Mau! / Chicago
Client: Amazon Watch Category: Public Service/Political Print / Outdoor and Posters - Campaign
N.O. Project Poster Campaign
Agency: McKee Wallwork Cleveland Advertising / Albuquerque
Client: TheNewOrleansProject.org Category: Public Service/Political Print / Outdoor and Posters - Campaign
True Evidence of War
Agency: Ogilvy Stockholm / Stockholm
Client: United Nations Sweden Category: Public Service/Political Print / Outdoor and Posters - Campaign
Ball Point/Felt Tip/Fountain Pen
Agency: Saatchi & Saatchi / Petaling Jaya
Client: Amnesty International Malaysia Category: Public Service/Political Print / Outdoor and Posters - Campaign
Get undressd
Agency: Jung von Matt, Zurich / Zürich
Client: Prostate Cancer Foundation Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Windows
Agency: JWT Caracas / Caracas
Client: Amnesty International Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Check Your Neck
Agency: Lowe New York / New York
Client: Light of Life Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Fashion Victims
Agency: Ogilvy & Mather / Mumbai
Client: Vodafone Essar Limited - Sanctuary Asia Category: Public Service/Political Print / Newspaper or Magazine - Campaign
"Women's Rights" Campaign
Agency: Ogilvy Frankfurt / Frankfurt
Client: Action Group for World Solidarity Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Stop/Traffic Light/Roadworks/Cliff
Agency: Saatchi & Saatchi / Petaling Jaya
Client: Guinness Anchor Berhad Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Cu Chi Tunnels Museum
Agency: Saatchi & Saatchi Thailand / Bangkok
Client: Lua Viet Tours Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Dictators Cake Fight
Agency: Scholz & Friends / Berlin
Client: Internationale Gesellschaft für Menschenrechte Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Patrick, Maria, Roy
Agency: Young & Rubicam / New York
Client: National Disaster Search Dog Foundation Category: Public Service/Political Print / Newspaper or Magazine - Campaign
ACTION EPA - TRAY
Agency: AlmapBBDO / São Paulo
Client: EPA Category: Public Service/Political Print / Outdoor and Posters - Single
ACTION EPA - T-SHIRT
Agency: AlmapBBDO / São Paulo
Client: EPA Category: Public Service/Political Print / Outdoor and Posters - Single
ACTION EPA - PANEL IN EVENT
Agency: AlmapBBDO / São Paulo
Client: EPA Category: Public Service/Political Print / Outdoor and Posters - Single
What goes around comes around
Agency: Big Ant International / New York
Client: Global Coalition for Peace Category: Public Service/Political Print / Outdoor and Posters - Single
Little change makes a big difference
Agency: Cheil Worldwide Inc. / Seoul
Client: UNICEF Category: Public Service/Political Print / Outdoor and Posters - Single
Street Litter
Agency: Colenso BBDO / Auckland
Client: Heart Of The City Category: Public Service/Political Print / Outdoor and Posters - Single
HIV ART
Agency: Creativeland Asia Pvt. Ltd. / Mumbai
Client: Arcon - Aids Research & Control Center Category: Public Service/Political Print / Outdoor and Posters - Single
Transparent Man
Agency: Euro RSCG Duesseldorf / Duesseldorf
Client: Homeless organisation fifyfifty Category: Public Service/Political Print / Outdoor and Posters - Single
Barbell
Agency: GREY Canada / Toronto
Client: Special Olympics Canada Category: Public Service/Political Print / Outdoor and Posters - Single
High Jump
Agency: GREY Canada / Toronto
Client: Special Olympics Canada Category: Public Service/Political Print / Outdoor and Posters - Single
Lights Off
Agency: Leo Burnett / Sydney
Client: World Wildlife Fund Category: Public Service/Political Print / Outdoor and Posters - Single
N.O. Warning Poster
Agency: McKee Wallwork Cleveland Advertising / Albuquerque
Client: TheNewOrleansProject.org Category: Public Service/Political Print / Outdoor and Posters - Single
We Sell Guns
Agency: Modernista! / Boston
Client: Stop Handgun Violence Category: Public Service/Political Print / Outdoor and Posters - Single
Air Conditioner
Agency: Prolam Y&R / Santiago
Client: Columbia Category: Public Service/Political Print / Outdoor and Posters - Single
Make Change
Agency: PUMPED, Inc. / Miami
Client: Pumped for Change Category: Public Service/Political Print / Outdoor and Posters - Single
Stop
Agency: Saatchi & Saatchi / Petaling Jaya
Client: Guinness Anchor Berhad Category: Public Service/Political Print / Outdoor and Posters - Single
Cans
Agency: BBDO GUERRERO / Makati City
Client: Childhope Asia Philippines Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
Press for Change Stickers
Agency: Arnold Worldwide / Boston
Client: President Obama Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Little Book
Agency: Grey South Africa / Sandton
Client: Food and Trees for Africa Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Begging Sculptures
Agency: Ogilvy Frankfurt / Frankfurt
Client: German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz) Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Obamccain
Agency: Grey Worldwide / New York
Client: Vote the Issues Category: Public Service/Political Print / Newspaper or Magazine - Single
Everybody Against Everybody.
Agency: Leo Burnett / Lisboa
Client: Amnesty International Category: Public Service/Political Print / Newspaper or Magazine - Single
Jordi
Agency: Saatchi & Saatchi, S.A. / Madrid
Client: REPORTERS WITHOUT BORDERS Category: Public Service/Political Print / Newspaper or Magazine - Single
Juantxu
Agency: Saatchi & Saatchi, S.A. / Madrid
Client: REPORTERS WITHOUT BORDERS Category: Public Service/Political Print / Newspaper or Magazine - Single
Clean River
Agency: STIR / Milwaukee
Client: Milwaukee River Keeper Category: Public Service/Political Print / Newspaper or Magazine - Single
Banana
Agency: Storåkers McCann AB / Stockholm
Client: The modern museeum Category: Public Service/Political Print / Newspaper or Magazine - Single
For More Information
Agency: TBWA\Vancouver / Vancouver
Client: BC Lung Association Category: Public Service/Political Print / Newspaper or Magazine - Single
Patrick Conlon
Agency: Young & Rubicam / New York
Client: National Disaster Search Dog Foundation Category: Public Service/Political Print / Newspaper or Magazine - Single
Award:
2009 Advertising Merit Award
Agency:
Creativeland Asia Pvt. Ltd. / Mumbai
Client:
Arcon - Aids Research & Control Center
Title:
HIV ART
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
09290A
Award:
2009 Advertising Merit Award
Agency:
JWT Italia / Milano
Client:
Muf - Comics National Museum
Title:
Comic-strips
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
09291A
Award:
2009 Advertising Merit Award
Agency:
Mau! / Chicago
Client:
Amazon Watch
Title:
Human Stock
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
09292A
Award:
2009 Advertising Merit Award
Agency:
McKee Wallwork Cleveland Advertising / Albuquerque
Client:
TheNewOrleansProject.org
Title:
N.O. Project Poster Campaign
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
09293A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Stockholm / Stockholm
Client:
United Nations Sweden
Title:
True Evidence of War
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
09294A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
Amnesty International Malaysia
Title:
Ball Point/Felt Tip/Fountain Pen
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
09295A
Award:
2009 Advertising Merit Award
Agency:
Jung von Matt, Zurich / Zürich
Client:
Prostate Cancer Foundation
Title:
Get undressd
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09264A
Award:
2009 Advertising Merit Award
Agency:
JWT Caracas / Caracas
Client:
Amnesty International
Title:
Windows
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09265A
Award:
2009 Advertising Merit Award
Agency:
Lowe New York / New York
Client:
Light of Life
Title:
Check Your Neck
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09266A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Vodafone Essar Limited - Sanctuary Asia
Title:
Fashion Victims
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09267A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
Action Group for World Solidarity
Title:
"Women's Rights" Campaign
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09268A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
Guinness Anchor Berhad
Title:
Stop/Traffic Light/Roadworks/Cliff
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09269A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi Thailand / Bangkok
Client:
Lua Viet Tours
Title:
Cu Chi Tunnels Museum
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09270A
Award:
2009 Advertising Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Internationale Gesellschaft für Menschenrechte
Title:
Dictators Cake Fight
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09271A
Award:
2009 Advertising Merit Award
Agency:
Young & Rubicam / New York
Client:
National Disaster Search Dog Foundation
Title:
Patrick, Maria, Roy
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
09272A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
EPA
Title:
ACTION EPA - TRAY
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09273A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
EPA
Title:
ACTION EPA - T-SHIRT
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09274A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
EPA
Title:
ACTION EPA - PANEL IN EVENT
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09275A
Award:
2009 Advertising Merit Award
Agency:
Big Ant International / New York
Client:
Global Coalition for Peace
Title:
What goes around comes around
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09276A
Award:
2009 Advertising Merit Award
Agency:
Cheil Worldwide Inc. / Seoul
Client:
UNICEF
Title:
Little change makes a big difference
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09277A
Award:
2009 Advertising Merit Award
Agency:
Colenso BBDO / Auckland
Client:
Heart Of The City
Title:
Street Litter
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09278A
Award:
2009 Advertising Merit Award
Agency:
Creativeland Asia Pvt. Ltd. / Mumbai
Client:
Arcon - Aids Research & Control Center
Title:
HIV ART
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09279A
Award:
2009 Advertising Merit Award
Agency:
Euro RSCG Duesseldorf / Duesseldorf
Client:
Homeless organisation fifyfifty
Title:
Transparent Man
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09280A
Award:
2009 Advertising Merit Award
Agency:
GREY Canada / Toronto
Client:
Special Olympics Canada
Title:
Barbell
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09281A
Award:
2009 Advertising Merit Award
Agency:
GREY Canada / Toronto
Client:
Special Olympics Canada
Title:
High Jump
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09282A
Award:
2009 Advertising Merit Award
Agency:
Leo Burnett / Sydney
Client:
World Wildlife Fund
Title:
Lights Off
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09284A
Award:
2009 Advertising Merit Award
Agency:
McKee Wallwork Cleveland Advertising / Albuquerque
Client:
TheNewOrleansProject.org
Title:
N.O. Warning Poster
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09285A
Award:
2009 Advertising Merit Award
Agency:
Modernista! / Boston
Client:
Stop Handgun Violence
Title:
We Sell Guns
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09286A
Award:
2009 Advertising Merit Award
Agency:
Prolam Y&R / Santiago
Client:
Columbia
Title:
Air Conditioner
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09287A
Award:
2009 Advertising Merit Award
Agency:
PUMPED, Inc. / Miami
Client:
Pumped for Change
Title:
Make Change
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09288A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
Guinness Anchor Berhad
Title:
Stop
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
09289A
Award:
2009 Advertising Merit Award
Agency:
BBDO GUERRERO / Makati City
Client:
Childhope Asia Philippines
Title:
Cans
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
Annual ID:
09299A
Award:
2009 Advertising Merit Award
Agency:
Arnold Worldwide / Boston
Client:
President Obama
Title:
Press for Change Stickers
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Annual ID:
09296A
Award:
2009 Advertising Merit Award
Agency:
Grey South Africa / Sandton
Client:
Food and Trees for Africa
Title:
Little Book
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Annual ID:
09297A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz)
Title:
Begging Sculptures
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Annual ID:
09298A
Award:
2009 Advertising Merit Award
Agency:
Grey Worldwide / New York
Client:
Vote the Issues
Title:
Obamccain
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09256A
Award:
2009 Advertising Merit Award
Agency:
Leo Burnett / Lisboa
Client:
Amnesty International
Title:
Everybody Against Everybody.
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09257A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi, S.A. / Madrid
Client:
REPORTERS WITHOUT BORDERS
Title:
Jordi
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09258A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi, S.A. / Madrid
Client:
REPORTERS WITHOUT BORDERS
Title:
Juantxu
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09259A
Award:
2009 Advertising Merit Award
Agency:
STIR / Milwaukee
Client:
Milwaukee River Keeper
Title:
Clean River
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09260A
Award:
2009 Advertising Merit Award
Agency:
Storåkers McCann AB / Stockholm
Client:
The modern museeum
Title:
Banana
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09261A
Award:
2009 Advertising Merit Award
Agency:
TBWA\Vancouver / Vancouver
Client:
BC Lung Association
Title:
For More Information
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
09262A